It was 38 years ago that American Express successfully launched the “Don’t Leave Home without It” campaign to promote its credit card. The campaign was so successful that it built a premium image for its card in consumer’s mind. Today, the slogan may be better suited for the smartphone. According… [More]
“One Microsoft” Makes Total Sense
Microsoft announced its latest corporate restructuring effort to create “One Strategy, One Microsoft.” Going forward, there will be one core strategy supported by functional groups. Instead of having disparate engineering and marketing teams to drive their specific initiatives, the new structure would effect tighter integration of work across products and… [More]
Finding a Balance Between the Use of Old and New Technology
Connie shares tips on what company should take into consideration when looking at implementing new technology.
Best Ideas to Increase Your Competitive Advantage
Connie shares tips on how companies can increase their competitive advantage. 1. Build on the value proposition of your business 2. Know your competition and differentiate your offerings 3. Anticipate customer needs 4. Innovate 5. Optimize the cost structure 6. Drive operational efficiency 7. Build expertise in your employees
Do You Have a Plan B?
Upon its announcement of the departing CEO Christine Day, Lululemon’s stock price took a deep dive of 18%. The company has built a loyal customer base for its yoga wear. It has recovered nicely from an earlier kerfuffle around its ultra sheer luon yoga pants. The surprising announcement got the… [More]
The Toughest Challenge with Change Management
Connie explains that there are two sides to change management: the technical side and the people side.The people side of change tends to present the most challenges when it comes to change management.
Why Compensation on Performance is a Problem
Connie shares some problems that can arise from compensating strictly on performance. 1. Employees only focus on areas they are good at, and ignore those that need improvement 2. Employees are unwilling to accept measurement on work which they don’t have control 3. Employees will see this as a way… [More]
Best Practices for Getting Work Done with Limited Resources
Connie shares tips on how to get work done when faced with the challenge of having limited resources. 1. Revisit priorities 2. Review the timeline 3. Filter unnecessary work 4. Improve efficiency 5. Outsource to a 3rd party 6. Borrow resources from other areas 7. Get temporary help
How Do You Grow, Nurture and Protect Knowledge
Connie shares 5 ways that organizations can protect their knowledge. 1. Document processes and know-how 2. Pay attention to cross-training employees 3. Find ways to use the knowledge so it is not forgotten 4. Provide continual development 5. Retain talent
Alignment of Execution with Strategy
Connie shares 5 tips on how companies align execution with their strategy. 1. Have a roadmap for execution 2. Allocate adequate resources 3. Gain alignment on priorities 4. Be resilient 5. Communicate progress regularly
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To maximize business results, call Connie at 604-790-1220 or email us today!
