Booking flights online is easy but making changes could be challenging especially when the itinerary covers several cities. I needed to make some last minute changes to a trip. I thought if I called the airline directly, its agent could find what I needed much quicker. To my surprise, when… [More]
Leverage that You Can Bank On
When you need to get something done, there are only two ways to go about it. Do it yourself or have someone get it done. When you are short of time, cannot get to the work location, don’t have the skills or tools to do the work, or simply don’t… [More]
Breaking Down Silos
In planning a promotion campaign, a retailer needs to determine what products would be offered, their price points, campaign duration, special sales terms and conditions, and store locations. These are customer-facing tasks. There are many other tasks. The buyer needs to source products, negotiate price with suppliers, determine purchase quantities,… [More]
Connected or Leashed
Bill Gates said in 1991, “The internet is becoming the town square for the global village for tomorrow.” 22 years later, over one-third of the world’s population use the internet. He is a visionary. Many of us are connected 24×7 via a powerful “computer” in our pocket. This is in… [More]
How to Formulate Strategy
Connie outlines the 6 steps for strategy formulation. This is part 3 of the 3-part podcast series on strategy.
Why is Strategy Important?
Strategy serves as a beacon for a business. Connie explains why it is important. This is part 2 of a 3-part podcast series on strategy.
What is Strategy?
Connie defines what business strategy is. This is part 1 of a 3-part podcast series on strategy.
Ceding the Slogan “Don’t Leave Home without It”
It was 38 years ago that American Express successfully launched the “Don’t Leave Home without It” campaign to promote its credit card. The campaign was so successful that it built a premium image for its card in consumer’s mind. Today, the slogan may be better suited for the smartphone. According… [More]
Leaders with No Title
Leaders have this magnet which draws people who are delighted to follow them, to offer their support, and to do work for them voluntarily. Leaders don’t necessarily have a fancy title. They are capable of: earning trust and respect because of their demonstrated ability to achieve results in difficult situations;… [More]
How to Measure Intangibles
Connie shares tips on how to measure intangibles.
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To maximize business results, call Connie at 604-790-1220 or email us today!